Grantham based IT and cyber security Managed Service Provider Datcom, has raised the bar on its fundraising activity this year and joined forces with Lincs & Notts Air Ambulance, making them their 'Charity of the Year,' to help in the mission to save lives across the region.

As a charity, the Lincs & Notts Air Ambulance receives no direct Government funding and relies solely on public donations to fund their day-to-day operations.

Yet, in order to maintain operations in attending some of the most serious and critical 999 calls in Lincolnshire and Nottinghamshire, the charity must raise £6million per year.

Datcom is a fully managed IT consultancy and has for almost ten years been supporting local businesses.

Every year the team nominates a local East Midlands charity to support and organises a calendar of activities to raise funds. According to Managing Director, Andrew Townsend, this year supporting the third-sector it is more important then ever. Andrew commented: "The pandemic and knock-on financial impact has left many charities facing additional funding challenges, we want to do our bit to help out on a local level. This year we have chosen to support the vital, live-saving work of the Lincs & Notts Air Ambulance. The highly specialist skills of the medics and phenomenal service they provide is really second-to-none, and in an emergency situation any one of us may need their help." The Lincs & Notts Air Ambulance has been operational since 1994 and currently attends on average three potentially life-saving missions every single day, at a cost of £3500 per mission.

Tanya Taylor, Corporate Partnership Manager, Lincs and Notts Air Ambulance commented: "We are really delighted to have Datcom on board as one of our corporate partners, they have an exciting schedule of fundraising events planned throughout the year that will help us to boost funds and raise local profile.

"Our highly skilled team works as a mobile A&E department and provides support for some of the most critical incidents across the area - both in the helicopter and critical care cars.

"We put our patients at the heart of everything we do. It is only through the help of local people donating and the support from businesses like Datcom, that we can maintain our high level of services and ensure our team is available to help where it is needed the most."