A homewares business born during the pandemic is to open a shop in Grantham town centre next month.

Alexander Kent Interiors describes itself as a "We are a Home interiors, gifts and lifestyle brand."

Owner Alex explained: "We have been online since 2020, and were born out of the pandemic.

"I was made redundant after working for the Arcadia Group (TOPSHOP / TOPMAN) for 15 years as a Manager.

"I decided to follow my passion for interiors and build the brand from scratch.

"I live in Grantham, and wanted to ensure my first retail store was in our town. Investment in our high streets and local areas is more important than ever."

The location of Alex's first store is in the George Centre, in a unit near the front entrance overlooking High Street, which previously contained a vape store.

Whilst the George Centre has become known for empty premises, Alex is confident about the future and the location.

He said: "Now under new management, they have been incredibly supportive of small independents and wanting to support new businesses.

"It is a beautiful building with a historic connection, the facade being Georgian from the old George Hotel which was built in 1780."

Alex is presently putting the finishing touches to the store, aiming for an opening date in early September, with an actual day still to be announced.

He said: "We sell home interiors items including soft furnishings, lifestyle products for the home including candles and home fragrance. Homeware gifts and accessories.

"With lots of chain shops available, we pride ourselves on being local, unique and proudly independent.

"It's important to be part of our community and help get our community thriving again after the tough times of the pandemic, there is still a place for retail shops and personal interaction and service."

He added: "We are proud to be investing in our town, and we encourage all the wonderful people of Grantham to support the small businesses who invest in our town and keep them alive."

Updates on the business can be found at:

Facebook Alexander Kent Interiors

Its website is www.alexanderkentinteriors.com

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